How Cookie Wow Works

1. A website visitor accesses a website that has the Cookie Wow cookie banner installed.

2. The Cookie Wow script loads, automatically blocking the execution of cookies and other third-party scripts.

3. The visitor sets their cookie preferences by clicking “Change Preferences” and then gives consent by clicking “Accept”.

4. The user’s consent data is sent via the Cookie Wow script.

5. Then, Cookie Wow activates only the cookies and scripts that fall under categories the user has consented to. At the same time, the consent preferences are securely stored in the Cookie Wow database.